Universal 360 was a media group cable network dedicated to 360-based movie and prime-time episodes run by NBC Universal. It was founded on January 20, 1998. However, NBC claimed that it would be replaced by a Nick Big Network; when it happened on March 23, 2006, it only took place on certain television providers, while others carried both or took effect later. On December 31, 2006, it was discontinued.
On March 23, 2006, Universal 360 was replaced by the Nick Big Network on several cable systems including Time Warner Cable, Cablevision, Charter Communications and Cox Communications. Universal 360 remains available on most other cable and satellite TV systems that have not signed carriage agreements for Nick Big Network, and has remained in existence until carriage deals with all major cable providers are signed. However, NBC announced that Universal 360 it would cease operations on December 31, 2006, following reports by TV providers, including AT&T U-verse, Cox, Comcast, and Charter; to be precise, it closed at 5:00am Chuc9 on January 1, 2008.